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Recently CrossFit HQ inflamed parts of the world with this tweet.  Those with Diabetes Type 1 were concerned that this message was unsympathetic to their plight, one that wasn’t caused by lifestyle – rather one they were born with.

Whether you agree with this message or not – CrossFit is going after big sugar, and I for one commend that effort.  We live in a world where we are fucking afraid to let our kids WALK HOME from school, but we shove poison down their faces daily – in the form of school lunches and soft drinks.  Notice I said “soft drinks” because almost ZERO “juices” nowadays are 100% juice – and even those that are are so sugar rich, it might as well be soda anyhow.

Sugar consumption is so baked into the “American Lifestyle” that every single restaurant you offer will have a whole section of things that are “sweet”.  Drinks, shakes, desserts.

In 2011, Starbucks sold $2B (Yes, billion with a fucking B) in Frappuccino’s.  And without wasting any more of my life researching this stuff, I bet that number is up 50% since then.  Info from here

Let’s evaluate this.

Sales: $2,000,000,000
Average Cost Per Frappuccino: $3.86
Number Sold in 2011: 
518,134,715
Average Calories per Frappuccino: 480
Total Calories Added To the World in 2011: 248,704,663,200

diabebetes_impactTWO HUNDRED FOURTY EIGHT BILLION EMPTY CALORIES HAVE BEEN UNLEASHED UPON THE WORLD IN 2011.  

Outside of some dairy, which we can argue for or against, there’s ZERO nutritional value in this.

Personally, I’d love to know what percentage of Starbucks sales is to minors.  I’d also like to hear the Starbucks CEO comment on how they feel about their part in a current and ballooning epidemic in America and the world.  To profit from disease and sickness?  Or to fight it?  Where do you think corporations, licensure groups, and our governments should side?

Give that some thought…

Workout of the Day

Hang power snatch
2-2-2-2-2-2
AMRAP 12
6/6 KB push press (1.5/1)
20 WB (20/14)
40 DU

 

CrossFit Lite

A. Partner Row 500m (alternating) – accumulate 5k

Then: 100 Burpees

B. AMRAP 12

(6/6) KB Push Press

20 WB

40 DU